Plant for Pollinators What is Plant for Pollinators? The Plant for Pollinators Challenge (P4P) is a public engagement campaign to increase pollinator habitat in the Greater Cincinnati region and beyond. Managed by the Cincinnati Zoo & Botanical Garden, the campaign launched in March 2019 with a goal to register at least 500 pollinator gardens annually. As of January 2023, we have registered over 3,000 gardens. See the Plant for Pollinators 2022 Annual Infographic. Why Plant for Pollinators? From butterflies and bees to hummingbirds and moths, pollinators are critical to the health of our environment. They’re also important in our food production systems, as they pollinate one-third of the world’s crops. However, their populations are declining. People can provide beautiful, vital habitat for pollinators by adding pollinator-friendly plants to their yards and landscapes while enjoying colorful blooms and butterflies all season long. Whether planting just a few pots or a larger garden, everyone can do real conservation at home to support our pollinator friends as they do their job to keep our environment healthy. How to take the Plant for Pollinators Challenge Plan your garden using these tips. Choose plants listed in our Best of Guide and on this website for your garden. Register your garden online and order an optional yard sign. Share the challenge with your friends and help us reach our goal of registering at least 500 additional pollinator gardens this year. Together, we can make a big difference for our littlest friends and most important neighbors!